The World Bank released a new report titled “The Cost of Air Pollution: strengthening the economic case for action” which talks about the consequences of air pollution and in it, they detail how air pollution is now the 4th leading risk factor for deaths worldwide. That’s worse than the deaths attributed to alcohol and drug use, HIV/AIDS, and even malaria. Besides the other reasons for reducing air pollution (climate change, our health, etc.) the economic one is probably the one that will communicate the strongest to everyone as air pollution costs the global economy in terms of foregone labor income to the tune of $225 Billion each year globally.
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